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2017-2020
Reinvent an iconic California Brand
Client
Role
Brand Identity Design
Campaign Concept Design
Marketing Asset Design
Packaging Design
Experience Design
Advertising
Art Directing
Research
about
99 Cents Only Stores is a premier deep-discount retailer that needed a redesign to show that affordable doesn’t mean cheap quality. It primarily carries name-brand consumable and general merchandise. With more than 350 stores in four states and two distribution centers in California and Texas, 99 Cents Only Stores has become a leading extreme value retail chain in the Western United States.
Credit
Meaningful Works
